Case Studies

Metropolis Group

Metropolis Group
Release:The Justice Collective, 'He Ain't Heavy, He's My Brother' (Single)
Campaign Type:24/7 Scanning & Takedown
Campaign Result:Sales and chart position of single maximised, achieved UK Christmas #1 2012. As part of AudioLock's CSR programme this charity single was protected on a pro-bono basis. Down in part to the protection provided the release secured to coveted UK Christmas #1 chart position and raised hundreds of thousands of pounds for charity. The effectiveness was apparent; because ofintervention AudioLock the #2 chart position was exceeded and within 48 hours #1 had been achieved. Over a two week period copyright infringing links the system removed totalled 444. "I personally believe that the quick removal of hundreds of links to infringing content in Google search results made a huge difference here by ensuring that all the positive press the single was getting now covered page one of Google, rather than 80% of the links being to infringing sites." - Ben Rush CEO AudioLock

Synergy Records

Synergy Records
Release:Abel & The Kid, 'Zumba Socks' (Single)
Campaign Type:24/7 Scanning & Takedown
Campaign Result:#1 position secured in the Beatport Tech House chart, sales maximised. The top 10 of the Beatport chart is one of the most coveted charts on any dance labels radar. The quick and far reaching removal of pirate, torrent and file locker links to this release ensured that free downloads were not available. In tandem links to Beatport and iTunes were pushed up onto Google page one so ensuring maximum positive exposure and sales maximised.

Toolroom Records

Toolroom Records
Release:Toolroom Knights mixed by Wehbba, Best of Toolroom Records 2012, Toolroom Knights mixed by Forsa (Complilation Albums)
Campaign Type:24/7 Scanning & Takedown
Campaign Result:AudioLock's scanning & takedown service was employed by this leading tech house label to maximise sales for its three big album releases of the year. Going on sale shortly before Christmas AudioLock helped ensure paid links to their releases, such as on Beatport and iTunes, had their profile maximised on Google search. The results were universally positive with enhanced sales being the main result. Over a two month period copyright infringing links the system removed from Google totalled 107,955.

Fierce Angel / Mark Doyle

Mark Doyle
Release:Fierce Angel Presents the Collection II (Compilation Album)
Campaign Type:24/7 Scanning & Takedown
Campaign Result:During 2012 digital piracy became an ongoing problem with Fierce Angel with one site boasting that they were due to hit their 30,000 download of our Es Vive Ibiza album. However as a small Independent label we initially couldn't find a cost effective solution to the problem.

However, after being introduced to AudioLock, we decided to test out their service on our new release "The Collection II" and immediately started to see results. The AudioLock experience starts with a devastatingly simple upload service which also enables you to watermark and mail out your promos and continues with a completely effective anti piracy solution. You can instantly see what has been identified, issue takedown notices and also benefit from having the links removed from search engines as well.

All of this is done at a price that is affordable to labels of our size and has resulted in a 25% increase in sales on our last compilation. We extensively searched the web for illegal copies and could not find any and this I feel is solely due to AudioLock.

As a compilation label it was amazing to see how many illegal versions of third party tracks that we had licensed in were removed by the service. Using those results I have already taken it upon myself to recommend the service to numerous labels we work with.

The numbers speak for themselves 19104 illegal search engine removals on our first release protected by AudioLock!

The entire experience is enhanced by a great team at the company itself who are quick to answer and questions and solve any problems.

I seldom write such glowing testimonials as this but in this ever increasing digital age AudioLock provide a complete solution to one of the biggest bugbears of my life.

Renegade Music Ltd

Renegade
Release:1000's of pre-release promos each month
Campaign Type:Watermarked Promo Delivery
Campaign Result:AudioLock's ongoing protection of Renegade's promo's is employed exclusively by the influential promo company to ensure that select recipients on their distribution list respect the privileged position of receiving music up-front weeks ahead of general release. As Chris Smith, Renegades CEO asserted:

"At Renegade Music, we service over 1000 contacts across the UK with pre-release music several weeks, and sometimes months ahead of release. This means security is paramount, and while we trust our contacts not to file share the output they receive, we need a solution just in case there is a leak. AudioLock provides us with that solution, and while we have never had a leak, we know that we would be able to rely on AudioLock to immediately find the culprit, and thus be able to take the necessary action.

In turn, our contacts know how reliable AudioLock is, and if any of our less reliable contacts are even thinking about giving others access to the music we send them, we believe them knowing they will be discovered quickly acts as a very useful deterrent.

The service is also very cost effective and Ben and Tristan are very efficient and easy to work with, which always helps!"

New State Entertainment

New State Entertainment
Campaign:Cream 20th Anniversary Album (Compilation Album)
Campaign Type:24/7 Scanning & Takedown
Campaign Result:Sales of album maximised. Supporting a major national and international media campaign AudioLock provided Scanning & Takedown protection for this major anniversary release. The greatest number of links were removed during a fortnight over the album's Christmas release period. As a result of this campaign free downloads were mitigated and album sales maximised, helping to increase revenue significantly. Over the campaign period the system removed copyright infringing totalling 7,465.

Axtone Records

Axtone Records
Release:The Aston Shuffle Vs Tommy Trash, 'Sunrise' (Single)
Campaign Type:24/7 Scanning & Takedown
Campaign Result:#1 position secured in the Beatport main chart, sales maximised. The protection which AudioLock gave this release from Axwell's label helped it secure #1 on the Beatport chart. Axtone label manager Simon Hillsstrongly believed that AudioLock protection helped them achieve this coveted position by removing pirate download links from Google whilst pushing up iTunes and Beatport links to the top of Google page one. Over a one month period copyright infringing links the system removed totalled 3,291.
Association For Electronic Music

Mark Lawrence - Chief Executive
Association For Electronic Music

“It is vital that we deliver tangible benefits to our membership. By partnering with AudioLock we immediately help our members businesses, and their artists livelihoods, by tackling piracy head on and improving the flow of sales revenue and royalties within our ecosystem. I am looking forward to building a long lasting and innovative relationship with AudioLock, for the good of all involved in Electronic Music.”

Critical Music

Badger - Label Manager
Critical Music

“No messing around when it comes to these guys! AudioLock provides a professional and incredibly easy to use service that is affordable! It's a huge time saver when it comes to policing unauthorised uploads of our content across the web. AudioLock brings me some piece of mind knowing I got these guys looking out for us!”

Flashover Recordings

Celwin Frenzen - A&R Flashover Recordings
Flashover Recordings

“AudioLock has been of great service, blocking two of our most prominent releases of the year so far on file sharing sites! So kudos to that.”

Gutterfunk

Die Kausman - DJ / Producer & Owner
Gutterfunk

“AudioLock Rocks!”

Monologues Records

Ben Gomori - Owner
Monologues Records

“Audiolock is an super-effective and affordable solution to tackling piracy, with clear results updated in real time on your dashboard. I love that I can pay to just protect my newest release to keep costs down and tackle the problem when it's at it's worst.”

Nuclear Blast

Patrick Walch - Head of Digital
Nuclear Blast

“For us it is important to have a dedicated service on which we can rely 100% and which saves us time. The integration of the data feed with our digital distributor into Audiolock means new releases are very easy to set up in the system with AudioLock then automatically removing infringing links within a matter of minutes or hours. For me it cannot get any better than that! This, plus the incredibly reliable and quick support we are getting from the fine people at AudioLock, is why I would recommend this service to my best friends in the biz.”

OWSLA

Blaise DeAngelo - Label Manager
OWSLA

“AudioLock is a super easy way to protect your music. I upload tracks once, and I can rest assured that AudioLock will be scouring the Internet protecting them.”

Renegade Music Limited

Chris Smith - CEO
Renegade Music Limited

“We service over 1000 contacts across the UK with pre-release music often weeks, sometimes months ahead of general release. This means security is paramount. AudioLock provides us with a secure solution. Whilst we've never had a leak, if we did, we are confident AudioLock identify find the culprit.”

Silk Music

Eliran Mukdasi - Label Co-Owner
Silk Music

“Here at Silk Music we appreciate the time and huge efforts our artists spend on every production. Protecting their music has always been a priority for us. We worked with several anti-piracy vendors in the past few years, AudioLock understand this game amazingly. Their platform is efficient, has great reach and protects our catalog well. Many thanks AudioLock team!”

Toolroom Records

Chris Barleycorn - Digital & PR Manager
Toolroom Records

“Toolroom Records employ AudioLock because it is the most comprehensive and effective anti-piracy service we have ever used. They provide outstanding results and ensure our artists and releases are afforded the highest level of protection available; all for an exceptionally reasonable price.”